Last month, we checked out the Outdoor Retailer Winter Market to see what’s new with some of our favorite brands and how they’re looking at digital marketing in 2013. We’re a huge fan of this industry, and our portfolio includes work with some of the coolest (pun intended) brands out there.
We saw great interactive contest campaigns (one of which SilverTech helped create), and met some of the biggest names in the industry as they supported their own brands and causes (we even met Eric Larsen, the first person to tweet from the North Pole and top of Mt. Everest using a DeLorme Inreach GPS unit).
Check out our video overview and see what happens when two guys whose love for outdoor gear is rivaled only by their love of digital marketing are put in the same place with a thousand of their favorite brands… and maybe have a little fun along the way.
Meeting up with some of our favorite companies via twitter before the show made the videos even better, and we’re happy to help incredible outdoor brands like Bodyglove Surge, Timex, Loki, Shred Ready, The Original Beard Beanie , GoPro, and tasc tell parts of their stories online.